LoFT A.V.: THE FULL SERVICE MANUFACTURERS REP
 

LoFT A.V. Corporation is a full service manufacturer’s representative firm serving, Illinois, Minnesota, and Wisconsin. We use the term full-service to reflect our commitment to sales, marketing, and service, and to emphasize that we understand what it takes to build and sustain successful product distribution.

Choosing A Manufacturers Representative
Choosing a suitable manufacturer’s representative is critical to sales success. The right firm will not only move your product, but will act as your partner, enhancing your reputation and identifying and solving potential difficulties before they become costly problems. Here are three crucial elements to consider when choosing your rep firm.

Can the Representative Do the Job?
The first criterion for selecting a rep firm is determining whether the organization has the skill, the experience, the manpower, and the desire to effectively promote your product line.

Since its founding in 2006, LoFT A.V.'s personnel have conducted hundreds of dealer visits, demonstrations and product trainings. We have managed many successful advertising campaigns, dealer promotions, and sales programs. No one understands the marketing process for system integrators more than we do.

LoFT A.V. has grown tremendously since opening and continue to grow our dealer base every day. We expect strong sales growth; our manufacturers have come to expect it as well.

With our office in the Chicagoland Area staffed by experienced support players, LoFT A.V. stands ready to do whatever it takes to get your product line into a system integrator’s design. 

At the same time, because we are committed to long-term success, we accept additional lines only if we feel we can represent them in accordance with our own high standards.


Reputation: The Key to Successfully Penetrating the Market
Just as the consumer’s attitude toward a given product depends on the dealer, the dealers perception of a manufacturer is influenced by the rep. In most cases, the manufacturer enjoys (or suffers from) exactly the same reputation as its rep firm.

LoFT A.V. has been recognized as one of the Midwest's most professional, effective, and honest manufacturer’s representative. Each and every product line we promote benefits from its association with us and our reputation.

Technical Support: Essential For Long-Term Success
Nothing can kill an otherwise healthy commercial relationship faster than poor service. Whether it is an unanswered technical question, an operating problem, or a defective product, inadequate or incompetent service can instantly undo months and even years of hard work and planning.  LoFT A.V. is committed to excellent follow up and support.  We respect that our dealers time is very precious;  answers to questions must be handled quickly, shipping information readily available, product demonstrations and visits are scheduled well in advance.

Thank you for taking the time to read about LoFT A.V.  Please contact us for product information on existing lines, or if you would like to discuss representation at 847-520-9020.